User experience insight for websites, software, and apps.
HiTech Essentials specializes in UX for higher-ed IT services. We focus on increasing user satisfaction, lowering costs, and reducing barriers to conversion for campus IT services through:
- Audience research – interviews, focus groups, or surveys to find out what people think about, and what they desire from, your services
- Custom usability testing – non-biased task-based testing to find out what’s easy and what’s hard to do with your services
- Strategic UX consulting – recommendations to make changes, based on NN/g’s extensive global research and our analysis of your services
A positive user experience is crucial to help campus IT services provide value and return on investment, while advancing higher-ed missions, research, and academic lives. We can help improve design, interface, navigation performance, and lots more.